Webster University’s Walker Speaker Series to Host Panel Discussion on Business Use of Social Media

Social media is about building relationships, something businesses need to survive. But simply setting up exposure on Facebook or sending tweets on Twitter won’t guarantee success to a company’s bottom line or personal brand.

Webster University’s Walker Speaker Series will host a panel discussion on best practices for business use of social media, examining the right tools, motives and plans.

The event will be held on Thursday, Dec. 2, 2010, in the University Center’s Sunnen Lounge, 175 Edgar Rd. The program begins at 7:30 a.m. with a networking breakfast, followed by the panel discussion at 8 a.m. Free parking is available in Webster’s Garden Park Garage at 554 Garden Ave. The event is free and open to the public, but reservations are encouraged. To RSVP, go to http://www.webster.edu/wsbt/speakers. The event also will be live streamed at www.webster.edu/live.

Panel discussion participants include:

Chris Reimer, owner of Rizzo Tees and chief marketing officer for The Scorch Agency

Kathleen Manning, media specialist, Monsanto Co.

Amber Talbot, social media marketing supervisor, Scottrade

Dave Collett, senior vice president and global CLR, Weber Shandwick

Dr. Benjamin, dean of the George Herbert Walker School of Business & Technology at Webster University, will moderate the discussion.

With its home campus in St. Louis, Webster University (www.webster.edu) is a worldwide institution committed to delivering high-quality learning experiences that transform students for global citizenship and individual excellence. Founded in 1915, Webster offers undergraduate and graduate degree programs through five schools and colleges, and a global network of campuses. Its 20,000-plus student population represents almost 150 nationalities. Since opening its first campus overseas in Geneva in 1978, Webster has become a recognized leader and innovator in global education, with an international presence that now includes campuses in London; Vienna; Amsterdam and Leiden, the Netherlands; Shanghai, Shenzhen and Chengdu, China; and Bangkok and Cha-am, Thailand. Webster also has educational partnerships with universities in Mexico and Japan.

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