Constant Contact

This page is designed to be a quick start, reference guide to support training on Constant Contact. Detailed instructions will be provided during training.

• What Is Constant Contact?
• Getting Started
• Adding Contact Lists
• Adding and Verifying Email Addresses
• Creating an Email from a Department Template
• Creating an Email from a Constant Contact Template
• Viewing Reports
• Best Practices

What Is Constant Contact?

Constant Contact is an Email Marketing application. It allows you to send targeted emails to potentially large groups of people. You can personalize an email for individuals in a group and schedule a specific date/time for emails to be sent. Constant Contact also offers reports for you to track how many people open your emails.

Benefits of Constant Contact:

• Fully functional and User-Friendly
• Detailed Reporting
• Departmental Oversight
• Provides Consistency & Branding
• Hosted Solution--Doesn't require a particular email client or the use of Webster's email servers to send mail
• Strong SPAM Controls