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    Media Communications (BA) 


    Program Description

    The BA in media communications enables students to become familiar with several areas within the communications curriculum. Students may devise a concentration in the theory and history of media, or may combine work in two or more media (for example, journalism and photography, or advertising and public relations).


    Learning Outcomes

    Successful graduates of this program will be able to:


    Portfolio Review Course Requirements

    9 credit hours in the School of Communications in addition to MEDC 1010 and EPMD 1000


    Degree Requirements

    A minimum of 128 credit hours consisting of the following:

    • 48 required credit hours
    • Applicable university global citizenship or general education program hours
    • Electives

    Required Courses

    EPMD 1000 Introduction to Media Production 3 hours
    MEDC 1010 Introduction to Mass Communications 3 hours
    MEDC 1050 Introduction to Media Writing or
    JOUR 1030 Fundamentals of Reporting 3 hours
    MEDC 1630 Media Literacy 3 hours
    MEDC 2200 Ethics in the Media 3 hours
    MEDC 3190 Introduction to Media Research 3 hours
    MEDC 4100 The Law and the Media 3 hours
    MEDC 4620 Senior Overview or
    MEDC 4950 Professional Media Practicum* 3 hours

    *Capstone Course


    In addition, students must choose 6 credit hours from the following:

    SPCM 1280 Interpersonal Communication 3 hours
    MEDC 1500 Applied Media Aesthetics 3 hours
    MEDC 2800 Cultural Diversity in the Media 3 hours
    MEDC 3260 International Communication 3 hours


    Students must choose 3 credit hours from among the following courses:

    AUDI 1000 Audio Production I 3 hours
    PHOT 1000 Photo I 3 hours
    OR
    PHOT 1010 Digital Basic Photography 3 hours
    INTM 1600 Introduction to Interactive Media 3 hours
    VIDE 1000 Introduction to Video Production 3 hours
    ADVT 1940 Introduction to Marketing Communications 3 hours
    JOUR 2410 Introduction to Radio-TV Journalism 3 hours
    SCPT 2900 Scriptwriting 3 hours
    PBRL 2920 Writing for Public Relations 3 hours

    Students also must take an additional 15 credit hours in courses offered by the School of Communications (or in courses offered by other Webster University schools and colleges which are required courses for School of Communications majors, such as MNGT 3500, MNGT 3510, MNGT 4510, BUSN 1200, COAP 2020, COAP 3010, and INTL 2030, etc.). At least nine of those 15 credit hours must be within a single area (for example, within public relations, or journalism, or photography, etc.), and of those 9 credit hours within a single area, six must be at the 3000 level or higher.**

    **Students may petition to pursue a senior overview or internship in this area.

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